26 September 2022 | Kait Shea | Event Marketer
From the Super Bowl to the Oscars, nearly every industry has a tentpole event that shines a spotlight on the best in the biz. Within the spirits industry, that occasion is New Orleans-based Tales of the Cocktail (TOTC). Over the summer, the global conference made its post-pandemic return to live with a range of educational sessions, tastings, networking experiences, activations
Read more of this post ⊳
Vote this post up | Rank:219
Recent posts from Event Marketer
- 10 Tips and Takeaways from the Brands at EMS 2022
Insights on purpose-led programs, stepping up sustainability and function over ‘cool’ factor when it comes to tech More than 30 brand-side experiential marketers took the stage at the 20th annual Experiential Marketing Summit, MGM Grand in Las Vegas over the spring, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign [
- Get a Sneak Peek of Installations and Activations Coming to the 2022 SCOPE Art Show
SCOPE Art Show marked its 20th anniversary during Miami Art Week last year, but for organizers of the international art fair, 2022 is when the real celebration will go down.
- How Coca-Cola Brought ‘Real Magic’ to Fans Along the FIFA World Cup Trophy Tour
For Coca-Cola, the “real magic” of global tentpole events like the FIFA Men’s World Cup lies in the opportunity to bring people together for simple moments of connection.
- A Giant Leap for Womankind: Morgan Stanley Unveils a Spacesuit for Women in Times Square
Houston, we have a diversity problem.
- Diversity in Events: Forbes Offers Six Tips for Success
Every decision that an event marketer makes—and uses their budget for—offers an opportunity to advance diversity.
- Event Peeps Podcast: Passion Projects—I Built a Nonprofit
In this episode of Event Peeps, we explore the passion projects event marketers are working on outside of their hectic schedules.
- Tips for Creating Events with Short Turnaround
Leading event design agency VDA together with Event Marketer convened a roundtable of senior brand marketers to discuss the impact of today’s crunched timelines, and how they’re fosteringcreativity-and productivity-when event plans are moving targets.
- 1.3 Billion Impressions: How BravoCon Returned with a Bang
There’s nothing Bravo fans love more than lapping up the tea spilled by their favorite network stars.
- How FX Networks’ AHS:NYC Shop Blurred the Lines Between Horror and Art
The horror genre is typically depicted as gory and gruesome, but to tease the 11th installment of “American Horror Story,” FX built a pop-up that toed the line between horror and art.